Last Updated: May 2020

Welcome to Kiinde.com (“Website”), the products designed for your little ones, and for you! The Website is operated by Kiinde LLC or by its affiliates (collectively, “Kiinde,” “we,” “us” and “our”).

At Kiinde, we know that you value your privacy and care about your personal information. This Privacy Notice explains what personal information we collect and how we use it. It applies to all users who use the Website, utilize any services offered on the Website or our social channels or buy products from or on our Website. If you do not agree to our privacy practices, please do not use this Website, utilize any services offered on the Website or our social channels or buy products from or on the Website. By visiting or using the Website, you accept and agree to the terms of this Privacy Notice. The applicability of this Privacy Notice may not be waived.

Please contact us if you have any questions or comments about our privacy practices or this Privacy Notice. You can reach us as follows:

Kiinde® LLC
2060 Hwy A1A
Suite 303
Indian Harbour Beach FL 32937
privacy@kiinde.com

If you are a resident of California, please see the section titled “Information, Notices, and Rights Applicable to Residents of Specific States” for specific disclosures with respect to our collection, use, and disclosure of your information and additional rights you have under applicable California law.

Personal Information that we Collect.

“Personally Identifiable Information” is information that can be used to identify, locate, or contact an individual. In certain states, it also includes other information that may be associated with such information. We collect the following types of Personally Identifiable Information:

Identity Information which includes your name, account username (including social media user account names, if applicable), or other similar identifiers.

Contact Information that allows us to communicate with you, such as your postal addresses, email addresses, telephone numbers, or other addresses at which you receive communications from Kiinde.

Transaction Information about how you interact with Kiinde, such as the products that you view or purchase and other information about how you use our Website, email, other communications and applications.
Financial Information as needed to process payments for products that you buy, such as your credit or debit card number, expiration date, and card verification number

How we collect your Information.

We may collect Personally Identifiable Information from you directly, including in the following ways:

We ask you for Personally Identifiable Information (including Identity, Contact and Financial Information) when you register, create an account, use the chat feature or make a purchase from the Website or otherwise contact us.
We collect Transaction Information when you use our Website. For example, we may track the products that you view or purchase. We may use cookies and related technologies to collect information about your computer and your interaction with the Website. We also collect Transaction Information if you contact us via telephone, email, text, postal mail, social media interaction, or other methods of communication, such as for customer support purposes.
We collect information that you provide us about other people when you purchase products as gifts, including those persons’ Contact Information. We create transaction records of your gift to those persons.

We may also collect information from you indirectly, including through the use of cookies and other tracking technologies. For more information on cookies, please see the section titled “Cookies and Related Technology.”

How we Use Information.

Kiinde uses your information, including Personally Identifiable Information, to:

Operate and improve our Website;

Facilitate purchases;

Provide customer support;

Respond to your direct inquiries, including via the chat feature;

Communicate and provide additional information that may be of interest to you about Kiinde, such as news, special offers and coupons, announcements, and marketing materials;

Send you reminders, technical notices, updates, security alerts and support and administrative messages service bulletins, or marketing;

Provide advertisements to you through the Website, email messages, text messages, or other methods of communication;

Find similar persons, e.g., through “look-a-like” audience creation tools;

Manage our everyday business needs such as Website administration, fulfillment, analytics, fraud prevention, enforcement of Terms of Use or to comply with the law;

Comply with legal and regulatory requirements in connection with a bankruptcy proceeding, litigation or subpoena; and
Complete the sale, merger or change of control of Kiinde or the division responsible for the services with which your information is associated.

Please note that if you specifically consent to additional uses of your information, we may use your information in a manner consistent with that consent. Finally, we reserve the right to supplement your information with information we gather from other sources which may include information we gather from online and offline sources.

When and Why we Disclose Information.

We may disclose your information, including your Personally Identifiable Information, to third parties, including to:

The service providers that provide services for us such as processing payments, sending emails, creating “look-a-like” audiences and texts and responding to your inquiries on our behalf. Our service providers are required to protect the information they receive from us and are only allowed to use the information in accordance with the terms of our service agreements with them.

An applicable third party as part of a sale, merger or change of control of Kiinde or otherwise to support the sale or transfer of business assets.

To third parties as necessary to enforce our rights or protect our property, protect the rights, property or safety of others, investigate fraud, respond to a government request or as needed to support auditing, compliance, and corporate governance functions.

Defend ourselves in litigation or a regulatory action, and when required or advised to do so by law, such as in response to a subpoena, or similar legal process, including to law enforcement agencies, regulators, and courts in the United States and other countries where we operate.

We may also disclose information about you that is not personally identifiable. For example, we may provide business partners or other third parties with reports that contain aggregated and statistical data about our users.

Cookies and Related Technology.

When you use our Website, we or our third party partners may collect certain information by automated or electronic means, using technologies such as cookies, pixel tags and web beacons, browser analysis tools, and web server logs. As you use our Website, your browser and devices communicate with servers operated by us, our business partners and services providers to coordinate and record your interactions with us and fill your requests for services and information.

The information from cookies and related technology may be stored in web server logs and also in web cookies kept on your computers or mobile devices, which may then transmitted back to our Website by your computers or mobile devices. These servers are operated and the cookies managed by us, our business partners or our service providers.

For example, when you visit our Website, Kiinde and our service providers may place cookies, pixel tags and web beacons on your computers or mobile devices. Cookies, pixels and web beacons allow us to recognize you when you return to the Website and track and target your interests in order to provide a customized experience. They also help us provide a customized experience and help us to detect certain kinds of fraud. A “cookie” is a small amount of information that a web server sends to your browser that stores information about your account, your preferences. “Session” cookies are temporary cookies used for various reasons, such as to manage page views. Your browser usually erases session cookies once you exit your browser. “Persistent” cookies are more permanent cookies that are stored on your computers or mobile devices even beyond when you exit your browser. We may use persistent cookies for a number of purposes, such as retrieving certain information you have previously provided (such as your user id if you asked for it to be remembered). Pixel tags and web beacons are tiny graphic images that we may place on website pages or in emails that allow us to determine whether you have performed specific actions. When you access pages or open email messages with pixel tags and web beacons, they may generate a notice of that action to us or our service providers. These tools allow us to measure response to our communications and improve our Website and promotions.

We may collect many different types of information from cookies and other technologies. For example, we may collect information from the devices you use to access our Website, your operating system type or mobile device model, browser type, domain, and other system settings, as well as the language your system uses and the country and time zone of your device. Browsers routinely send these types of information to web servers. Our server logs also record the Internet Protocol (“IP”) addresses of the devices you use to interact with the Website. In many cases, the information we collect using cookies and other tools is used in non-identifiable ways, without any reference to Personally Identifiable Information. For example, we use the information we collect about Website users to optimize our Website and understand its traffic and usage patterns. If we associate information collected by using cookies and related technologies with Personally Identifiable Information, this Privacy Notice governs how we use that information. If you want to stop or restrict the placement of cookies or flush any cookies that may already be on your computer or device, please refer to the section titled “Your Options: Accessing and Correcting Personally Identifiable Information; Opting Out.”

Further, as you use the Internet, a trail of electronic information is left at each website you visit. This information, which is sometimes referred to as “clickstream data,” can be collected and stored by a website’s server. Clickstream data can tell us the type of device and browsing software you use and the address of the website from which you linked to the Website. We may collect and use clickstream data to anonymously determine how much time visitors spend on websites, how visitors navigate throughout websites and how we may tailor our Website to better meet consumer needs. This information will be used to improve our Website and our services. Any collection or use of clickstream data will be anonymous, and will not intentionally contain any Personally Identifiable Information.

We may ourselves, or with third party vendors, use your information in connection with our own or vendor information to deliver targeted advertising to you when you visit other websites or our Service. Cookies, clickstream data, and other similar technologies described in this Privacy Notice may be used in this process. For example, if you are searching for information on a particular product, we or our vendor may cause an advertisement to appear on other websites you view with information on that product. This form of advertising, sometimes called “behavioral advertising,” is not based on any Personally Identifiable Information. As a result, we and our vendor know your interests, but do not personally identify you in connection with the delivery of that specific ad. We believe that such advertising is helpful because you will see advertisements that are relevant to your interests. However, if you would like to opt out of these interest-based advertisements, please follow the opt-out process described below under “Your Options: Accessing and Correcting Personally Identifiable Information; Opting Out.”

Information Security and Data Retention.

Kiinde uses reasonable administrative, technical, and physical controls designed to protect Personally Identifiable Information. For instance, to protect the security of your Personally Identifiable Information during transmission, we use industry-standard encryption technology to protect the information that you input and transmit to us over the Internet.

To prevent unauthorized access to sensitive information, it is important for you to monitor those who have access to your password and to your computer. Be sure to sign off when finished using a shared computer. Please note that due to the inherent open nature of the Internet, we cannot ensure or warrant the security of any information provided online.

We will retain your information for as long as your account or inquiry is active or as needed to provide you with the Website and for a reasonable time thereafter in accordance with our standard procedures or as necessary to comply with our legal obligations, to resolve disputes, and to enforce our agreements. Even if we delete some or all of your Personally Identifiable Information, we may continue to retain and use aggregate or anonymous data previously collected and/or anonymize or aggregate your Personally Identifiable Information. Please note that we will not be liable for disclosures of your data due to errors or unauthorized acts of third parties.

Your Options: Accessing and Correcting Personally Identifiable Information; Opting Out.

You can review, update, and correct Personally Identifiable Information about you by accessing and updating your Contact Information, Financial Information, and the other information you provided to use in your profile by logging into your account and accessing the “My Account” section of the Website or by sending us an email at privacy@kiinde.com.

If you want to close your account or have other questions or requests, please contact us at support@kiinde.com. Please, note that we cannot always delete records of past interactions and transactions. For example, we may be required to retain records relating to previous purchases on the Website for financial reporting and compliance reasons.

If you do not want to receive e-mail or other mail from us, please adjust your account setting regarding email contact preferences. You may also opt out of any future promotional messages from us by sending us an unsubscribe request to support@kiinde.com. We will process your request within a reasonable time after receipt. However, we are not responsible for removing your Personally Identifiable Information from the lists of any third party who has previously been provided with your information in accordance with this Privacy Notice or your consent.

If you signed up to receive text messages from us, you may opt-out of receiving text messages from us by replying with the word "STOP" to a text message from us.

If you want to stop or restrict the placement of cookies or flush any cookies that may already be on your computer or device, please refer to and adjust your web browser preferences. Further information on cookies is available at www.allaboutcookies.org. Cookies and similar items are not used by us to automatically retrieve Personally Identifiable Information from your device without your knowledge.

We may, and may work with third parties, to use your information to delivery targeted advertisements to you based upon your online activities and other information. The online advertising industry provides a service through which you may opt-out of receiving targeted ads from certain data partners and other advertising partners that participate in self-regulatory programs. We comply with the Self-Regulatory Principles for Online Behavioral Advertising set forth by the Digital Advertising Alliance (DAA). You can opt-out of targeted advertising from certain providers at www.aboutads.info/consumers.

Please note that we may not be able to respond to or honor “do not track” (a/k/a/ DNT) signals or similar mechanisms transmitted by web browsers.

Please note that opting out or deleting your account or other certain information may render certain aspects of the Website or our services unavailable to you.

Incorporation of Third Party Links and Social Media Services.

As a convenience to you, we may provide links to third party websites, apps or services from within the Website. We are not responsible for the privacy practices or content of these third party sites, and by providing a link we are not endorsing or promoting such third party sites. When you link away from our Website, you do so at your own risk. We encourage you to read the policies and terms of every website, app or service you visit.

The Website may integrate with social networking services. You understand that we do not control such services and are not liable for the manner in which they operate. While we may provide you with the ability to use such services in connection with our Website, we are doing so merely as an accommodation and, like you, are relying upon those third party services to operate properly and fairly.

You should be aware that Personally Identifiable Information which you voluntarily include and transmit online in a publicly accessible blog, social network or otherwise online may be viewed and used by others. We are unable to control such uses of your Personally Identifiable Information, and by using such services you assume the risk that the Personally Identifiable Information provided by you may be viewed and used by third parties.

Jurisdiction.

Our Website is maintained in the United States of America or Canada (together, “North America”). By using the Website, you freely and specifically give us your consent to export your Personally Identifiable Information to North America and to store and use it in North America as specified in this Privacy Notice. You understand that data stored in the North America may be subject to lawful requests by the courts or law enforcement authorities in the USA or Canada.

10. Use By Children.

We sell children’s products, but only for purchase by adults. We do not market or sell products to children. If we are made aware that we have received children’s information, or any information in violation of our policy, we will use reasonable efforts to locate and remove that information from our records.

Revisions.

We reserve the right to periodically revise our Privacy Notice and the Terms of Use. Please check the Website regularly for any updates or changes to terms. However, if at any time in the future we plan to use Personally Identifiable Information in a way that materially differs from this Privacy Notice, we will post such changes here and email you. We encourage you to periodically review the Website for the latest information on our privacy practices.

INFORMATION, NOTICES, AND RIGHTS APPLICABLE TO RESIDENTS OF SPECIFIC STATES

13.1. California Shine the Light Law. California Civil Code § 1798.83 permits our visitors who are California residents to request certain information about the disclosure of their Personally Identifiable Information to third parties for their own marketing purposes. To make such a request, please send an e-mail to privacy@kiinde.com or write to us at the address above. Please allow 30 days for a response.

13.2. California Consumer Privacy Act. This section describes the rights that California residents have under the California Consumer Privacy Act of 2018 (“CCPA”) and explains how to exercise those rights, subject in all cases to any limitations set forth in the CCPA.

Information We Collect. We collect information (some of which may also constitute Personally Identifiable Information) that identifies, relates to, describes, references, or is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer or household. The CCPA refers to such information as “personal information”. For the 12-month period prior to the date of this Privacy Policy, we explain below what categories of personal information we have collected, the purposes for which it has been used, the source of the information, and the parties with whom we have shared it:

Category	Purposes for Which Such Information Was Used or Will be Used	Categories of Sources From Which Personal Information Has Been Collected	Categories of Recipients With Whom We Share Personal Information
Identifiers (e.g., name, email address, physical address, IP address, online or device identifiers)	See the section above entitled “How we Use Information” for more detail about the purposes for which we use personal information.	Identifiers that constitute Personally Identifiable Information are collected directly from you. For example, we may collect your name, email address, and physical address from forms you complete on the Website. Identifiers that do not constitute Personally Identifiable Information (e.g., IP addresses, online or device identifiers) are collected indirectly from you through website technology, including web servers, cookies and similar tracking technology that interacts with your browser/device when you visit the Website.	See the section above entitled “When and Why we Disclose Information” for more detail about the categories of third parties with whom we share identifiers.
Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)) (e.g., name, physical address, telephone number)	See the section above entitled “How we Use Information” for more detail about the purposes for which we use personal information.	Directly from you. For example, from forms you complete on the Website.	See the section above entitled “When and Why we Disclose Information” for more detail about the categories of third parties with whom we share identifiers.
Commercial information (e.g., Records of products or services purchased, or considered)	See the section above entitled “How we Use Information” for more detail about the purposes for which we use personal information.	Directly from you. For example, from forms you complete on the Website.	See the section above entitled “When and Why we Disclose Information” for more detail about the categories of third parties with whom we share identifiers.
Internet or other similar network activity (e.g., your interactions with the Website, browsing history)	See the section above entitled “How we Use Information” and “Cookies and Related Technology” for more detail about the purposes for which we use personal information.	Indirectly from you. For example, through website technology, including web servers, cookies and similar tracking technology that interacts with your browser/device when you visit the Website.	See the sections above entitled “When and Why we Disclose Information” and ““Cookies and Related Technology” for more detail about the categories of third parties with whom we share personal information.

Sales of Personal Information. In the preceding twelve (12) months, we have sold the following categories of personal information: Identifiers (e.g., cookie ids, or unique device identifiers), Internet or other similar network activity (e.g., your interactions with the Website, browsing history).

California Specific Rights, Choices and Opt-Outs: The CCPA provides California residents with specific rights regarding their personal information. The subsections that follow describe the rights that you have under CCPA if you are a California resident and explains how you can exercise those rights.

Right to Know About Personal Information Collected, Disclosed or Sold. You have the right to request that we disclose certain information to you about our collection, use, disclosure or sale of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), and subject to certain limitations that we describe below, we will disclose such information to you. You have the right to request any or all of the following:

The categories of personal information we collected about you.
The categories of sources from which the personal information is collected.
Our business or commercial purpose for collecting or selling that personal information.
The categories of third parties with whom we share that personal information.
The specific pieces of personal information we collected about you (also called a data portability request).
The categories of personal information about you that we have sold or disclosed for a business purpose.

Deletion Request Rights. You have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request (see Exercising Access, Data Portability, and Deletion Rights), we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies. However, we may retain personal information that has been de-identified or aggregated. Furthermore, we may deny your deletion request if retaining the information is necessary for us or our service provider(s) in order to perform certain actions set forth under CCPA, such as detecting security incidents and protecting against fraudulent or illegal activity.
Exercising Access, Data Portability, and Deletion Rights. To exercise the access, data portability, and deletion rights described above, please submit a request to us by either:

Visiting kiinde.com
Emailing us at support@kiinde.com

Only you, or a person or business entity registered with the California Secretary of State that you authorize to act on your behalf (an “authorized agent”), may make the requests set forth above. The request should include your contact information and describe your request with sufficient detail that allows us to properly understand, evaluate, and respond to it. In addition, you should provide sufficient information that allows us to reasonably verify that you are the person about whom we collected the personal information or an authorized representative of that person.

For more information about verification, see Response Timing and Format immediately below.

Response Timing and Format. We will confirm receipt of your verifiable consumer request within ten (10) days and endeavor to respond within forty-five (45) days of its receipt. If we require more time (up to 90 days), we will inform you of the reason and extension period in writing. In order to protect the security of your personal information, we will not honor a request if we cannot verify your identity or authority to make the request and confirm the personal information relates to you. The method used to verify your identity will depend on the type, sensitivity and value of the information, including the risk of harm to you posed by any authorized access or deletion. Generally speaking, verification will be performed by matching the identifying information provided by you to the personal information that we already have.

Any disclosures we provide will only cover the 12-month period preceding our receipt of your request (and will not be made more than twice in a 12-month period). If we cannot comply with a request, or cannot fully comply with a request, the response we provide will also explain the reasons we cannot comply.

Non-Discrimination. We will not discriminate against you for exercising any of your rights. Unless permitted by law, we will not deny you goods or services, charge you different prices or rates for goods or services, provide you a different level or quality of goods or services, or suggest that you may receive a different price or rate for goods or services or a different level or quality of goods or services.

13.3. Nevada Online Privacy Law. If you are a Nevada resident, you have the right to request that we do not sell (as defined by N.R.S. 603A) certain personal information that we have collected, or may collect, from you. We do not “sell” your personal information as defined by N.R.S. 603A, however, if you would like to make such a request you may do so by contacting us at support@kiinde.com.

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